El Caminante - HBOrtiz
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El Caminante

Logo, Packaging, Print
Packaging, Print
About This Project

As part of a real exercise for the Master in Challenging Branding, I designed a special edition identity, that reflects the 20 years of constant evolution and dedication for each of the Don Leo wines.


The result was a label with organic lines that resemble the path that the company has traveled these 20 years, as well as the lines of the vineyards seen from the air. In the end it is to evoke the land, the path that the grape travels from its harvest to the tasting made wine.